Tartu Kalev

Tartu Kalev
Tartu Kalev
  • category:
  • awards
  • design

Estonian Design Awards 2018 SILVER – rebranding

Rebranding for a sports club with long-standing traditions

We help promoting the sports and created new brand and digital solutions for Tartu Kalev. In last 100 years, Tartu Kalev has been one of the key influencers to develop local sports.

Thanks to their consistent efforts, the organisation has brought many medallists and elite athletes to major Estonian sports competitions.

Our work:

  • branding
  • logo
  • visual identity (CVI)
  • brand concept
  • koduleht
  • user interface design (UI)
  • user experience design (UX)
  • development
  • graphic design
  • advertising materials
  • posters
  • photos
  • feather flags

How do we work?

  • Our 6-step process (read more) has shaped out in last 12 years. This has been designed in order to create meaningful brands and achieve valuable business results. With every project, we bring changes to life that are growth-oriented.
  • We have a very good group of people in the team, each with strong skills. We work hard and smart.
  • We get to know our client. We look at your product, service, brand, target audience and culture that influences you. We always look outside the industry as well in order to find new opportunities.
  • We enter each project without any preconceptions. We come into each project with clear mind, dive into the company and look at it from different angles. We then move forward together.
  • We don’t create assumptions. We ask questions: who are we talking to? What do they care about? Why are you doing what you are doing? We don’t follow traditions.
  • We make complicated challenges simpler by being open to changes. We do it in collaboration.
  • We are results and success-oriented. We go further in order to achieve results that we can all be proud of.